Site selection is strategy, especially when you're scaling. This session unpacks how top fitness brands are using real estate analytics to choose winning locations, negotiate smarter leases, and decide between foot traffic hubs and destination spaces. Walk away with proven tactics to optimise rent, minimise risk, and expand with confidence, whether you're opening your second location or your twentieth.
Speaker(s):
John Klein
Chief Executive Officer
Pause Studio
As the SVP of Real Estate for Equinox, from 2002 to 2018, John led the expansion for both Equinox and Soulcycle.
As Co-founder of Pause, John is focused on business vision and strategy, growth, real estate development, and financing for the company.
Time:
4:15 PM - 5:15 PM
Session Type:
General Session (Presentation)